Perhaps one of the first and foremost challenge that a local business faces is the chance of being found because it doesn’t have enough resources as other rather bigger business that attracts audience.
When a local business is able to be searched on local search, chances that it may go places multiply by many folds and perhaps the best way to do this is to Google one’s business. Google My Business is a way to bring a local business appear on Google Maps listing so that is easier to be searched.
How to Google My Business
To do so,
- The first step is to go to Google My Business and then to click get on google.
- The next thing you need to do is to put your business name and the address in the search box.
- The third step is to either select your business for the existing list of suggestions or to add your business by providing all the required information. Here it is important that however you want your Name-Address-Phone Number or NAP to be seen on your website, now’s when you decide the layout for it to become the default later on.
Furthermore it is also crucial to provide correct and discreet information about the business so that Google is able to classify it for better listing.
- The fourth step is the verification of the location of your business’ location. This includes a 1-2 week waiting period for a postcard that features a verification PIN
This verification PIN may also be delivered by a text message or phone call which makes it faster. However, while waiting for a postcard, it is important to advise the person handling the mail to keep an eye on it to prevent the verification process to be repeated multiple times. Also, try to verify the postcard as soon as possible within 30 days.